With more than 20,000 participants, Bike the Drive trusted FromLabs Event Management solution to help manage registrations as well as merchandise selling and pick-up for the event.
Once a year, people on two wheels own Lake Shore Drive during MB Bike the Drive! See a sunrise over Lake Michigan, hear the birds chirp and enjoy the views of Chicago’s skyline as you experience the best of the city by bike. The event benefits Active Transportation Alliance which is a non-profit, member-based advocacy organization that works to make bicycling, walking and public transit safe, convenient and fun. Active Trans is supported by more than 7,000 members and 1,000 volunteers.